As
a full service research firm founded in 1990, MRA has worked with
companies such as Fortune Brands, Marvin Windows & Doors, Masco
Corporation, Wells Fargo, Weyerhaeuser and has extensive experience
in the areas of manufacturing, distribution, and retailing.
MRA accomplishes this through 5 Teams:
Consulting and Solutions Team:
MRA's consulting and solutions team is experienced in qualitative and quantitative project design, qualitative moderating, national field management, and data analysis. The goal of this team is to help businesses create research solutions that will generate actionable information for MRA's client partners.
IDECS™ Team:
This automated inbound telephone data collection team is adept at handling small and large scale recurring projects through our IDECS system. The project management and programming team has experience collecting data for many purposes in multiple languages.
Qualitative Services Team
The Qualitative team can design projects, write screeners, moderate, recruit (on-site), host focus groups and one-on-one interviews. This experienced team makes sure the right questions are asked to get the answers you need.
Quantitative Services Team
MRA's Quantitative Services team will listen to your needs and assist in achieving your goals. These needs may include: project design, instrument development, data collection, analyzation & tabulation, and interpretation & reporting. This team takes an ala carte approach giving you what you need.
Secondary Research Team:
To complete a research program efficiently and in the most cost effective manner possible, MRA developed the Secondary Research Team. This team will find information already collected and review it for your project. Secondary research is a great additional tool (complimenting the other teams) helping to flesh out the answer to your question.
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